Context: During early quarantine, like most brands, Grindr was trying to figure out how to pivot to remote-only content. I developed and produced our first Grindr Live series: IG livestreams featuring queer talent. The following was part of our “virtual speed-dating” series.
Log line: Jordan Firstman speed dates via the Grindr Instagram to find his next boyfriend.
Overview: To promote the livestream, I worked with Jordan to develop a “video dating profile,” inspired by cheesy 80’s personal ads.
Link to the original post here.